It's okay to feel sexy in our mother-of-the-bride/groom fashions that have been hand-selected by Cocoa to break tradition somebody made up that relegates mom to the background. The wedding day is special for her too. We have hand-picked fashions from the following designer lines to turn "mom" into "mamamia!"

Our Collections


Alexander by Daymor

Timeless style and uncompromising quality‮—‬these have been the hallmark of Daymor Couture for over sixty years. The company’s distinctive designs have elevated the standard for high fashion and elegance for the Mother-of-the Bride and Mother-of-the-Groom, the sophisticated and second-time bride, and the fashion-conscious guest. The collection offers couture styling complemented by exclusive fabrics and unique hand-beaded detailing and embroideries. Silhouettes feature a distinctive fit that enhances every woman’s shape, with rigorous attention to quality and detail. Daymor has been, and always will be, true to one vision ‮—‬ to provide classic elegance with meticulous craftsmanship.

Cameron Blake by Mon Cheri

Cameron Blake by Mon Cheri is a classic, refined collection of mother of the bride dress sets, special occasion gowns and ladies dress suits that lends itself to the notion that maturity should not compromise one’s panache. Flattering, graceful silhouettes are created through the use of illusion necklines and sleeves, thick shoulder straps and softly shaped skirts. Distinguished elegance sets Cameron Blake apart from other mother of the bride dress collections.

Rina di Montella

Rina di Montella has always been known as a designer with a focus on high fashion. Her design sense commands a sophisticated look with an acute sense of taste for elegance and glamour. They featured streamlined silhouettes in luxurious fabrications with elaborate beading and embroidery. The simple, yet elegant design of the Rina di Montella collection presents a modern, young attitude adaptable to a myriad of festive occasions.


Adrianna Papell

It is our mission--and the reason why we love what we do--to help all women find their pure joy from feeling absolutely beautiful everywhere they go. This is what drives us every day--to provide real women with that dream dress to shine inside and out so they can live confidently and effortlessly with elegance, grace and impeccable style.

We are a leading occasion wear group like no other and we continue to evolve. As the retail landscape continues to change and demand grows for refined fashion, Adrianna Papell responded by building our global portfolio of fashion brands to include styles that range from the everyday to special occasions available at their fingertips. In 2023, we rebranded Aidan Mattox by Adrianna Papell and Aidan by Adrianna Papell occasion wear lines to build upon the global recognition and widespread digital following of the Adrianna Papell group. Wear life beautifully.

Montage by Mon Cheri

Montage by Mon Cheri is designed with the sophisticated, fashion-forward mother in mind. With a wide selection of full-length and tea-length dress suits, elegant ball gowns and chic formal dress sets in silk chiffon, silky crepe, taffeta, lace, shantung, satin and organza, Montage by Mon Cheri provides styles for both informal and formal affairs. Its expansive variety, becoming fit and stylish design deem Montage the leader in Mother of the Bride and Mother of the Groom dress collections.


Christina Wu Elegance

Christina Wu Elegance provides a gorgeous lineup of figure-flattering and fashion-forward designs. You won’t be able to get enough of the silhouettes, available color options and dramatic embellishments. Each collection targets a specific style with focus on design, fit, and fabrication at an affordable price. These designs showcase a unique brand of beadwork, which has creativity, and individuality that is truly hard to find in today’s market place.


Mother of Bride and Groom


Appointments are available, walk-ins welcome. On a Saturday our busiest day of the week please call 717-533-3323 for an appointment.

Check out our Fabulous Selections For Mom's.


Bridals Mom Collection

We don't believe in tradition—well, not when it comes to mothers of the bride and groom.

What our clients are saying about us

  • I found my dress in February after visiting a different store earlier with no success. The consultant I worked with was fabulous I believe her name was Miranda she was home on vacation from college! She made me feel so comfortable and truly listened to what look I was going for! My mom also loved the little pup that was there to greet us as we walked in the door!!I loved my experience and cannot wait for my dress to come in!! Thank you so much for making my search for the perfect gown easy and enjoyable:)
    Ashley McIntyre
  • Amy Lynn
    I bought my dress today and couldn't have asked for a better experience! Everyone was very helpful and genuinely cared about my style and preferences. It was comfortable, cozy, and personal with a huge selection of gorgeous gowns. Thank you so much!!
    Amy Lynn
  • My life has been so busy, I am a wife, mother, grandmother, work full-time, preparing for the holidays, and my father has been really sick in and out of the hospital. In addition my youngest son is getting married next weekend and I didn't have a mother of the groom dress. I read on Cocoa Couture website that they carry larger size dresses (because I'm not a size 10 anymore). I went to the store without an appointment and was greeted immediately with a smile by Jill and Danielle. I told them I needed a mother of the groom dress. They asked when do I need it for? Hesitant to reply, I said next weekend. Jill said no problem. I said really?? She said we will find you a dress. Both Jill and Danielle began searching for dresses for me to try on. After trying on about 5 dresses, I knew I had found the right dress!! Both Jill and Danielle agreed, it was the dress for me! I want to thank both Jill and Danielle for making me beautiful for my son's wedding. It was a tremendous weight lifted off my shoulders that I now had a dress. I am truly grateful and would highly recommend Cocoa Couture in Hershey for your wedding needs!
    JoAnn Ressler Slingwine
  • I went to a few bridal shops to looks for a dress - but Cocoa Couture was definitely the best! Compared to other bridal shops, the consultants were very knowledgeable about the dresses - from information on the designers, to how the dresses are made, how we can expect them to be altered, etc. Janine, my consultant, was very helpful. The first set of dresses weren't exactly what I had in mind, but she listened to my suggestions and style ideas and picked out so many dresses that matched my idea of a perfect wedding dress. In the end it was hard to choose! I swear they know the details of every dress in the whole store - if you just tell them what you want they will find a dress that has it! I would definitely recommend this shop to anyone in the future. However, it is easiest for them to help you if you have an idea in mind - so make sure you come prepared with pictures!
    Moira Shea
  • Last year I went to Cocoa Couture, nervous but excited. I was never in a real wedding gown shop, and there were lots of options. The particular dress I was looking for, wasn't available, but the young woman that was assisting me, was beyond helpful! She asked me all kinds of questions to get a better feel for my likes and dislikes. Pulled out a few dresses and tried them on. But nothing that shouted "this is your dress!" Then she noticed one small detail about me. I had a touch of glitter in my eyeshadow. Going off of that, the designer I loved, and the other things she knew about me, she pulled out this one particular dress. At first glance, it was kinda plain looking but I LOVED the sparkly skirt it had. Tried it on, I really liked it. But wanted to think about it. I tried a few more, but kept going back to that one dress. Finally I tried it on again. Went out to look at it and so my mom could see it again. The woman helping me, put a veil on me to give it a more bridal look and that was it. I knew it was my dress. I am beyond happy I went there for my dress! Every fitting and picking my girls dresses went so smoothly and everyone was so sweet and helpful. Thank you all so much for making one of the most stressful parts of planning a wedding, be so fun!
    Ellie Lynn